28th Nov 2017
Telemarketing is very much considered by many an outdated marketing method in today’s marketing world. For most marketing professionals digital marketing has undoubtedly come to the forefront in recent years as there first choice as a marketing method.
21st Nov 2017
Did you know that business data decays at a rate of 37% per annum and up to 67% of UK B2B mailings contain errors?
For all those that don’t know, data cleansing is the process of detecting and removing inaccurate records from a database and correcting or deleting any ‘dirty’ data.